ServiceNow Now Assist brings generative AI into ServiceNow workflows — but it’s an add-on that lives inside ServiceNow, which makes it fundamentally different from osFoundry, an independent “Hybrid AI Orchestration Platform.” Here’s a factual look for a US business, with sources cited. (dgm implements osFoundry, a separate company’s platform — we are not osFoundry.)
At a glance
| osFoundry | ServiceNow Now Assist | |
|---|---|---|
| Core focus | Orchestration: agents, automations, apps | GenAI inside the ServiceNow platform |
| Independence | Independent platform | Requires ServiceNow Now Platform |
| Models | Bring your own, any provider | Now LLM + Azure OpenAI/Gemini/Claude/BYO |
| Pricing | Via dgm: $399 / $3,999/mo (public) | Bundled in ServiceNow tiers; not public |
| Scope | Any workflow, whole stack | ServiceNow workflows only |
What Now Assist is
Now Assist is the generative-AI layer embedded in the ServiceNow Now Platform: it adds AI — summarization, content generation, resolution suggestions, virtual agents, and AI agents — into existing ServiceNow workflows like ITSM, CSM, HR, and SecOps. Crucially, it’s an add-on inside ServiceNow, not a standalone product: it requires the Now Platform and at least one Now Assist suite, and its value is confined to ServiceNow workflows.
osFoundry is independent and broad: an orchestration layer for agents, automations, and apps across your whole stack, with the explicit goal of consolidating overlapping SaaS — not bound to one vendor’s platform.
Models
Now Assist is model-flexible: it ships ServiceNow’s own Now LLM and supports external models — Azure OpenAI, Google Gemini, and Anthropic Claude via AWS Bedrock — plus BYO-LLM through its Generative AI Controller. osFoundry is likewise model-agnostic, but applied independently of any single suite. So model choice is similar; the difference is that Now Assist’s choice operates only within ServiceNow.
Security and data
Now Assist offers granular data-routing and residency controls within ServiceNow, with PII masking before data leaves the instance — a mature posture, but one tied to the ServiceNow ecosystem. With osFoundry, dgm confirms the equivalent controls against your requirements during the integration assessment, independent of any one platform.
Pricing
Now Assist isn’t publicly priced; as of 2026 it’s bundled into ServiceNow’s tiered licensing (Foundation/Advanced/Prime), sold through ServiceNow sales. dgm’s osFoundry engagement pricing is fixed and public instead: $399 assessment and $3,999/month integration, with no per-seat fees.
Platform add-on vs independent orchestration
The core difference is independence and scope. Now Assist is excellent if you live in ServiceNow — it brings AI right into workflows you already run there. But it’s confined to that platform, which is real lock-in. osFoundry is independent orchestration across your entire stack, targeting SaaS consolidation. If you’re committed to ServiceNow, Now Assist is the natural fit; if you want AI across your whole stack without binding to one suite, osFoundry fits better.
Who each is best for
Now Assist is the stronger choice if you’re committed to ServiceNow and want AI inside those workflows. osFoundry is the stronger choice if you want independent, model-agnostic orchestration across your whole stack and SaaS consolidation.
Which should a US company choose?
If ServiceNow is your platform of record, Now Assist brings AI right where you work. If you want independent orchestration across everything, then osFoundry is the more direct fit. dgm assesses your goals, recommends the right path for a US business, and implements it end to end.